BY REJOICE NCUBE
Brighton BULAWAYO-based music producer Misheck Chirumbwana says music production is not as easy as people think.
Chirumbwana said NewsDay Life & Style that it takes time to put together all the necessary instruments to produce a song.
“Artists are often faced with challenges in putting together the required instruments, coming up with an appropriate quality craft, producing appropriate lyrics to the song and all of this takes a lot of time and money,” he said.
“More so, the inspiration for the songs comes behind the song’s composition, the writing, the historicity of the production, not the title of the song.”
Chirumbwana said that after a song is released, the artists have the task of marketing the music.
“These days, the music industry isn’t that simple and straightforward and it’s not a walk in a park where you can just jump on any platform and release your song, in particular an important platform like balance or national broadcasters that you can’t just jump in and say I have my single, I’m releasing it, ”he said.
“It’s a bit complicated and it takes a lot of effort. This is why most artists prefer to post songs on their social media platforms. The songs can then be heard on the radio after we go through some procedures, especially the national broadcaster which is one of the important and executive platforms for artists to release their product, but it’s a very long process to get there. to arrive.
Chirumbwana said music production is different when it comes to publishing and marketing.
“There are producers and there are artists and others and sometimes some producers don’t market their artists. I am both an artist and a producer. I market my own stuff as an artist and as a producer, I don’t market my clients’ crafts, it’s up to them to publish their own crafts, ”he said.
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